#BF4040 color
#BF4040 is a medium, moderately saturated red, closest to the CSS named color sienna (#A0522D).
Color values
| HEX | #BF4040 |
| RGB | rgb(191, 64, 64) |
| HSL | hsl(0, 50%, 50%) |
| CMYK | cmyk(0%, 66%, 66%, 25%) |
| Decimal | 12533824 |
| CSS | color: #BF4040; |
| Android | 0xFFBF4040 |
| Swift | UIColor(red: 0.749, green: 0.251, blue: 0.251, alpha: 1) |
Accessibility and contrast
| White text on #BF4040 | 5.22:1 — AA pass · AA large pass · AAA fail |
| Black text on #BF4040 | 4.02:1 — AA fail · AA large pass · AAA fail |
| Recommended text color | white |
WCAG 2.1 asks for at least 4.5:1 for body text and 3:1 for large text (18 pt, or 14 pt bold).
Tints and shades of #BF4040
Each swatch keeps the hue and saturation of #BF4040 and varies only lightness — the quickest way to build a usable scale from a single brand color.
Colors that go with #BF4040
Harmonies generated by rotating the hue on the color wheel while holding saturation and lightness constant.
Using #BF4040 in code
/* CSS */
.element { color: #BF4040; background-color: #BF4040; }
.element { color: rgb(191 64 64); }
.element { color: hsl(0 50% 50%); }
/* Tailwind arbitrary value */
<div class="bg-[#BF4040] text-white">
/* SCSS variable */
$brand: #BF4040;Frequently asked questions
What color is #BF4040?
#BF4040 is a medium, moderately saturated red. Its hue sits at 0° on the color wheel, with 50% saturation and 50% lightness.
What is #BF4040 in RGB?
#BF4040 converts to rgb(191, 64, 64) — 191 red, 64 green and 64 blue.
What is #BF4040 in CMYK?
Approximately cmyk(0%, 66%, 66%, 25%). Print output depends on the ICC profile of the press and paper, so treat this as a starting point rather than an exact match.
Should text on #BF4040 be white or black?
White gives the better contrast ratio (5.22:1 versus 4.02:1).
What is the complementary color of #BF4040?
#40BFBF — the hue directly opposite #BF4040 on the color wheel.